Your plants deserve
better care

Keeping plants alive matters more than you think

Every year, billions of houseplants are sold worldwide. Studies suggest that up to half of them die within the first year — often simply because their owners didn't know when to water or how to care for them. Each of those lost plants carries an environmental cost: CO2 emitted during greenhouse cultivation, transportation, plastic packaging, and the methane released when they end up in landfill instead of being composted.

At Florio, we believe that the best way to reduce this waste is to make plant care so easy and fun that people actually stick with it. By turning watering schedules into streaks, quests, and rewards, we help plant parents build lasting habits — keeping their plants healthy and avoiding unnecessary CO2 emissions along the way.